Built for marketing agencies

Analytics for Agencies That Care About Results, Not Reports

Monitor every client's traffic, campaigns, and conversions in one privacy-first dashboard. Deliver white-label reports automatically. Stop paying $500/month for tools your clients never open.

Start Free 14-Day Trial See How We Compare

No credit card required · Set up your first client in 5 minutes

Your Agency · Client Dashboard
Visitors
24.8k
↑ 18%
Conversions
342
↑ 12%
Avg ROAS
4.2x
↑ 24%
"We cut 6 hours of monthly reporting work per client. Clients get better insights than they ever did in GA4."
— Agency name · Replace with a real testimonial
The reporting problem

You didn't start your agency to build dashboards.

But every month, the same cycle eats hours of your team's time.

  • Export data from GA4, Google Ads, Meta Ads, and Search Console
  • Paste into Google Sheets or Data Studio
  • Rebrand everything to look professional
  • Explain to your client why their numbers don't match what the ad platforms said
  • Repeat next month, forever

The tools built for this (AgencyAnalytics, DashThis, Whatagraph, Looker Studio) either cost more than they save, require technical setup you don't have time for, or don't solve the core problem: your clients need simple insights, not another dashboard they'll never open.

Pretty Insights does things differently.

What you get

Everything your agency needs — nothing you don't

Clean dashboards, white-label reports, multi-client management, and privacy-first tracking in a single platform.

All the metrics clients care about

Real-time traffic, campaigns, and conversions in one clean dashboard. No 47-widget maze.

  • Traffic by source, campaign, and UTM
  • Conversion tracking for all client goals
  • Top pages and content performance
  • Device, country, and browser breakdowns

White-label under your brand

Every client dashboard shows your agency's logo, colors, and domain — not ours.

  • Custom domain (reports.youragency.com)
  • Your logo and brand colors
  • Professional PDF exports
  • Client-facing login portals

Automated client reports

Stop rebuilding the same report every month. Branded reports delivered automatically on your schedule.

  • Weekly or monthly delivery
  • PDF or shareable live link
  • Custom commentary sections
  • Scheduled or manual send

Manage every client in one place

Switch between clients with one click. See high-level metrics across your entire book of business.

  • Unified agency dashboard
  • Per-client team permissions
  • Bulk script installation
  • 5-minute client onboarding

Privacy-first by default

Cookieless tracking means no consent banners, no data loss from EU opt-outs, and full GDPR compliance.

  • GDPR, CCPA, PECR compliant
  • No cookies, no PII
  • Full EU and UK traffic coverage
  • Survives ad blockers

Marketing tools included

UTM builder, CAC calculator, churn calculator — the utilities agencies actually use, included free.

  • Built-in UTM Builder
  • CAC & churn calculators
  • Native ad platform integrations
  • Shopify, WordPress, BigCommerce plugins
How we compare

Pretty Insights vs. dedicated agency reporting tools

AgencyAnalytics, DashThis, and Looker Studio are reporting tools — they pull data from other sources. Pretty Insights is both the data source AND the reporting layer.

Feature Pretty Insights AgencyAnalytics DashThis Looker Studio
Starting price $9/mo $79/mo (5-client min) $49/mo (3 dashboards) Free
White-label ✓ All plans Paid plans only Paid plans only Limited
Cookieless tracking ✓ × × ×
GDPR-compliant default ✓ Requires config Requires config Requires config
First-party analytics ✓ Tracking + reporting Reporting only Reporting only Reporting only
Setup time per client ~5 min 30–60 min 30–60 min 2–4 hours
Multi-client dashboard ✓ ✓ ✓ Manual

The difference: dedicated reporting tools require you to maintain integrations with every data source. When a connector breaks, your report breaks. Pretty Insights is both the analytics source AND the reporting layer — which means simpler setup, no integration failures, and data you actually own.

Pricing

Priced for growing agencies, not enterprise buyers

Most agency tools charge $79–$300/month regardless of whether you have 1 client or 50. We price by total traffic across your clients — so small agencies pay small amounts, and scaling is linear, not punitive.

See Full Pricing
Common questions

Agency FAQ

Yes. Each client gets their own dashboard with their own traffic, their own branding (under your agency's white-label), and their own login for their team. You control permissions from the agency master account.

For most clients, yes. Pretty Insights tracks everything GA4 tracks — pageviews, sources, conversions, events — in a simpler interface and without cookie consent banners. For clients running serious Google Ads campaigns, you may want to keep GA4 installed alongside for Ads integration. We can run in parallel with GA4 without interference.

Three steps: (1) add a new client account in your agency dashboard, (2) paste the tracking script into their site (or install via WordPress/Shopify plugin), (3) configure goals and branding. Total time: 5–10 minutes per client.

Pretty Insights supports client logins with read-only or editor permissions. Your client can log in to their white-labeled dashboard and see everything you see. Or you can keep them on PDF reports only. Your call per client.

Yes. We offer migration support including historical data import (from GA4), template setup for common agency dashboard layouts, and white-label configuration. Contact us for a migration quote if you have more than 10 clients to move.

Yes. SEO-specific features include organic traffic tracking, landing page performance, Search Console integration, keyword-driven conversion tracking, and content performance reports.

Yes. UTM-based campaign attribution, conversion tracking across Google Ads, Meta Ads, TikTok, and LinkedIn, and real-time ROAS reporting are core features. For heavy DTC paid media, you may also want Triple Whale in the stack — we complement rather than replace it.

Yes. 14-day free trial with full features, no credit card required. You can set up multiple client accounts during the trial to test agency workflow end-to-end.

Ready to stop spending your Fridays on client reports?

Set up your first client in 5 minutes. Cancel anytime. No credit card required.

Start Your Free 14-Day Trial

Questions? Book a 15-minute demo or email our team.