prettyinsights.com
•
Introduction Choosing a product analytics platform can feel like picking a favorite cloud. Everything looks similar from far away, but the details change your day. PostHog and Amplitude…
prettyinsights.com
•
Choosing the right analytics platform often feels like trying to navigate a minefield during a heavy thunderstorm. I have spent countless nights staring at dashboard screens until my…
prettyinsights.com
•
Introduction If you run a site on WordPress, you probably want to know who visits, what they read, and what makes them buy or sign up. Google Analytics…
prettyinsights.com
•
Introduction Manual reporting steals time from the work that actually moves needles. It asks account managers to spend late nights copying charts, fixing cell formulas, and writing the…
prettyinsights.com
•
You win or lose agency accounts on reporting days. That sounds dramatic, yet it is true. Clients renew when numbers connect to outcomes they care about. They churn…
prettyinsights.com
•
Introduction Cookieless analytics sounds clever and a little mysterious. The idea promises measurement that respects privacy and still drives growth. Marketers hear the pitch and wonder if accuracy…
prettyinsights.com
•
Introduction Campaign tracking is supposed to be simple. Add a few UTM parameters, launch the ad, and watch the sales roll in. The reality is rarely that neat.…
prettyinsights.com
•
Cross channel analytics sounds glamorous until you try to reconcile five dashboards before lunch. The promise is simple. You want one view of the customer journey across ads,…
prettyinsights.com
•
Introduction Web analytics reports look simple on the surface. Open a dashboard, admire a few colorful charts, and declare victory in the meeting. Reality is different. Reports only…
prettyinsights.com
•
Introduction Every team talks about the customer journey, yet few measure it end to end with discipline. Lifecycle analytics gives you that discipline and turns opinions into repeatable…
